What this is
A first draft map of the companies building AI for travel, grouped by sector and by the job each one does for its customers. It is an early draft built from public information, so expect mistakes and gaps.
- Some companies are placed provisionally. A name on the map is not an endorsement, a ranking or a partnership.
- Nothing here is final. We want the companies on it to tell us what is wrong.
The map
Accommodation (zoom)
Tours and activities (zoom)
Corporate, flights and the rest (zoom)
How to read it
- Sectors: Accommodation (hotels, short-term rentals etc), Cross-sector, Tours and activities, Corporate travel, Flights, and Consumer / B2C (Consumer / B2C has its own labelled slice on the map, 25 companies).
- Rings: seven shared jobs-to-be-done, the same colour in every sector.
- Logos are each company's own site icon; names without a logo are text only.
- Date and counts: updated 21 October 2026. 172 companies accounted for: 171 on the map plus 1 under Other. Counts reflect our own research, not the whole market.
Correct us
If you are missing, in the wrong place or described wrongly, reply to the email that brought you here with the fix. Tell us the company name, sector and the job you do for customers, and we will update the map.
Who is behind this